Jan 232009
This T-Mobile ad set in a London Underground station is a clever piece of stagecraft. The performers are all a bit too good-looking for me to completely buy the spontaneous vibe and it doesn’t make me want to upgrade my cell phone plan. But if multinational conglomerates want blow loads of money on fun little bits of viral marketing like this, I’m cool with that.
And yes, this is total fluff, but you’re probably tired of me going on about Obama this and Obama that.
