A clever viral video clip for the forthcoming movie Prometheus (the kinda-sorta prequel to Alien) has been making the rounds. In the clip, fictional tech titan Peter Weyland (founder of what will become the Weyland-Yutani Corporation) delivers a rousing address to a futuristic TED conference in 2023. Here’s the video:
Alyssa Rosenberg, a smart blogger who blogs smart things at ThinkProgress, praises the clip:
Hollywood is becoming quite adept at creating bits of viral marketing like this that are designed to get people talking about a movie or TV show. And Guy Pearce does a really great job of making Weyland a compelling character over the span of just a few minutes. It’s like he decided to channel the combined egos of Steve Jobs and Richard Branson and then thought to himself, “Hmm, needs more arrogance.” Let’s hope Weyland gets some screen time in the actual movie.
[…] that flesh out the film’s fictional universe. The previous video featured Guy Pearce as a supremely arrogant high-tech tycoon. The latest clip gives us Michael Fassbender as an android pitching the talents and versatility of […]